Commission closes design of new Belmont Shore entrance sign • Long Beach Post News

The process of replacing the termite-infested panel took years to prepare, but has accelerated in recent months.

The Belmont Shore Parking and Business Improvement Area Advisory Commission, which regulates parking rates in the area and directs those reviews toward improvements along the corridor, appears to have landed on a project to replace the “old and tired” sign that has become a buffet “. for termites.

Although a design has not been officially approved, the commission expressed unanimous support for a rendering and signaled that they would like the project to be completed while the current city council is in office. New board members will be sworn in in December.

Commissioner Ryan Hoffman presented the likely design, a 22-foot-tall pole with LED letters spelling out “Welcome to Belmont Shore,” during the May 19 commission meeting. The design is meant to resemble historic Belmont Heights lampposts and, if approved, could be installed at the north and south entrances to Belmont Shore.

“To give it a real identity, you kind of walk into a different area than the rest of Long Beach, which I think was kind of our goal,” Hoffman said.

The current design features a red flag atop the pole and blue letters that will be illuminated for visitors traveling to Belmont Shore on 2nd Street from the east and west.

Hoffman said a rough estimate for the panels could put the cost at around $40,000 per panel, but a final price has not been determined.

A rendering of the sign concept currently being considered by the Belmont Shore Parking and Business Improvement Advisory Board.

Matt Peterson, co-owner of the Legends Sports Bar and chairman of the commission, said Thursday that there has been some interest from the community in filling any shortfalls in the project through crowdfunding.

“There’s a lot of potential to move this project forward in a positive way,” Peterson said.

The commission could get financial help if city council approves increases to parking meter rates that take effect in July. The 50-cent hourly increase should boost the commission’s ability to fund projects like new signage.

Revenue from parking meters has slowly rebounded since the pandemic hit and a combination of increased rates and the city ending the temporary parklet program in the coming weeks could further boost those numbers as more parking spaces will be released.

Long Beach began a process of overhauling the walkway signage and wayfinding signs in 2015 when a proposal to bring more cohesiveness to city signs was put forward by the council.

New signs were installed downtown and at city entry points featuring the new approved patriotic color scheme and a minimalist design, which was rejected by Belmont Shore residents for lacking character.

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Outdoor dining program will end, but Long Beach may approve some permanent parklets

Abdul J. Gaspar